A student recruitment agency, or education agent, is a professional who helps students to find and enroll in an educational institution. They have a relationship with an institution that they represent and provide a range of services, including marketing and recruiting, admission counseling, and financial assistance for study abroad programs.
A good agency will be knowledgeable about the institution and can guide students effectively through the entire application process. They should also have a high level of customer service and professionalism.
The agent should be able to answer questions from parents and students, as well as help them understand the institution’s unique features. This includes its history, culture, research clusters, academic programs, and inspiring faculty.
It’s also important to provide your agents with an accurate and up-to-date mission statement and information about your institution’s international programs and services. The more detailed information they have, the more likely they are to be able to match your university’s strengths with their own students’ needs.
Agents are often the first point of contact for prospective international students, so it’s critical that they deliver a positive experience. This means having a clear and transparent process in place, and providing agents with continuous training.
Some universities don’t use agents, while others use a limited number of agents for specific countries or academic programs (one for full degree, one for ESL, and so on). Every campus should evaluate if they are using agents and how to best manage those relationships.
In addition, agents should be vetted, so institutions can ensure that they meet a minimum standard of quality. This will ensure that a student is getting the most value from their investment in the agent’s services.
This type of relationship can be difficult for an institution to manage, especially if it’s their first time working with an agent. However, with the right preparation and support, it can be a great way to increase the reach of an institution’s programs, while also maintaining control over the student recruitment agency process.
There are a variety of different student recruitment agencies in the market today. Some are purely online, while others have a physical presence. They are able to help schools market themselves and recruit national and international students.
Only Student Recruitment specializes in helping colleges and universities recruit students from Europe, Asia, America, and Australia. They offer data capture websites, search marketing, digital and traditional advertising, student fairs, PR, social media outreach, and more.
ViEC offers a range of recruitment and placement services for educational institutes in Australia, the UK, Canada, New Zealand, Singapore, Dubai, and parts of Europe. They have over 30 years of experience in the industry and have a team of qualified staff who work closely with the admissions department of different universities.
The company works with a network of educators and education consultants to help them market their programmes to aspiring international students across the world. They provide the services of training agents, organising student fairs, screening applicants for admission prerequisites and assisting with a personalised online application processing system.